Simcan is a Cambridge-based manufacturer of medical grade socks. Their hosiery products are designed for those suffering from edema and diabetes. They produce high quality socks that they sell in Canada and the US.  I have been working with Simcan over the past 10 years to re-imagine their brand image. Our first project together was the creation of their entire line of sock packaging. Since then, Simcan has worked with myself to bring new product brands to market. I've helped them with advertising, packaging, marketing materials, product branding, exhibit displays, pop displays.